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This web site rocklakelodge.ca states the following, "We are a beautiful, full-service lodge located in Rock Lake Provincial Park, Alberta, minutes away from the mouth of the Willmore Wilderness area and 30 kilometres from the nearest highway." Our analyzers noticed that the website also said " Rock Lake is a 5 minute drive from the lodge, along the banks of the Wild Hay River." The Website also said " About an hours drive north and west of Hinton. Enjoy a vast range of activities. For the nature enthusiast in you, such as. Our warm, comfy cabins. Or just a quiet weekend for two." The website's header had Rock Lake Lodge as the most important optimized keyword. It is followed by Rock Lake provincial park, willmore outfitters, and Wilderness which isn't as highly ranked as Rock Lake Lodge.